A Letter From The Co-President

Happy Spring! I wanted to share some exciting news with you.  I will be stepping down as Co-President of Social Media Association Inc. Paul Rubell, Partner at Meltzer Lippe, will be the new President of the organization. Paul has been a member of the executive board since the inception of Social Media Association Inc. He […]

What Does Google Glass Do?

I picked up my Google Glass a week ago.  Since then, I have barely taken them off!  When I went to Blogher ‘13, many of the attendees asked me to try them out.  Others asked me what they do.  Everyone was curious and excited about the possibilities. Here’s what you can do with Glass: Take […]

Have You Snapchatted Anyone Lately?

          Snapchat, an app available on iTunes for a free download, is the hottest new app among teens and 20somethingers. Once you download the application, a little friendly ghost will be the icon on your screen. When you click on the link, it takes you to a camera, similar to Instagram.  […]

Should You Use a Live Twitter Stream at Your Next Event?

It’s cool to have a live stream at your big event. But what happens if something inappropriate gets posted during the event? That’s exactly what happened during this year’s NYC’s Fashion Week. Designer, Rebecca Minkoff decided to incorporated a large screen to showcase tweets while her fashion show was taking place. When a Buzzfeed staff […]

Social Networking Review: Keek

If you thought Vine (a Twitter video sharing tool) was pretty awesome, you will think that Keek, a new social networking site that is primarily video based, rocks! I joined Keek the other day after getting an email from one of my employees saying, “Check this out. It’s a new social site.”  (I think my […]

What’s Your Klout Score?

Klout gets so much controversy. Many marketers use it to find influencers in the community. However, there are a handful of people who are in the social media/marketing field who think the sites are a complete waste of time. Whatever your thoughts about using a site to measure influence, engagement and followers, are beside the […]