SOCIAL MEDIA & THE 2016 ELECTION

Guest speaker Kara Alaimo, Ph.D., Assistant Professor at Hofstra University educated attendees with a discussion on the role of social media and other new technology in the 2016 presidential election and how businesses should respond. She shared with us her insights about how social media played a role in the election including how it seemed […]

Winter 2015 Meetup & Tweetup

One of the first things business owners used to have to create for a company was a slogan. Now, the bigger question is what will be your hashtag? On Thursday, Feb. 26, Twitter had a stream of group pictures, panoramic shots and statements like “Great times” followed by #SoMeAssoc. The Social Media Association hosted a […]

Social Media and Politics: Risks and Rewards

Social Media and Politics: Risks and Rewards by Chris Palermo   While social media is an incredibly powerful tool in the political space, it is important that it be managed and monitored closely. That was the general consensus of four experts who spoke at the recent Social Media Association meeting, discussing Uses and Misuses in […]

What Does Google Glass Do?

I picked up my Google Glass a week ago.  Since then, I have barely taken them off!  When I went to Blogher ‘13, many of the attendees asked me to try them out.  Others asked me what they do.  Everyone was curious and excited about the possibilities. Here’s what you can do with Glass: Take […]

It’s Better on the Beach — Beach Meetup 2013

The Allegria Hotel, situated on the pristine 3.5 mile white sandy beach of Long Beach, NY, also known as the Riviera of the East, served as an elegant and enjoyable venue for the Social Media Association’s annual Summer Meetup, aptly hashtagged #BeachMeetup. Conversations floating around the exquisitely designed Londa Lounge ranged from “Let me see […]

Have You Snapchatted Anyone Lately?

          Snapchat, an app available on iTunes for a free download, is the hottest new app among teens and 20somethingers. Once you download the application, a little friendly ghost will be the icon on your screen. When you click on the link, it takes you to a camera, similar to Instagram.  […]

Top 10 Most/Least Healthy Cities From Foursquare

Foursquare recently released its 2nd annual list of most and least healthiest cities. * Foursquare has looked at data from more than 3 billion check-ins to determine the healthiest eaters in the country based on *check-ins to healthy spots like juice bars, salad shops, yoga studios, tracks and gyms over the last year. Top 10 […]

Should You Use a Live Twitter Stream at Your Next Event?

It’s cool to have a live stream at your big event. But what happens if something inappropriate gets posted during the event? That’s exactly what happened during this year’s NYC’s Fashion Week. Designer, Rebecca Minkoff decided to incorporated a large screen to showcase tweets while her fashion show was taking place. When a Buzzfeed staff […]

Social Networking Review: Keek

If you thought Vine (a Twitter video sharing tool) was pretty awesome, you will think that Keek, a new social networking site that is primarily video based, rocks! I joined Keek the other day after getting an email from one of my employees saying, “Check this out. It’s a new social site.”  (I think my […]